Q4 2020 U.S. Performance of Top Android Horror Games

As Halloween approached and the year 2020 came to a close, horror game enthusiasts on Android were active in the United States. Sensor Tower provided data that sheds light on the performance of the top five horror games during the fourth quarter of the year.

Identity V, by NetEase Games, showed a significant increase in revenue, from around $73K in the last week of September to approximately $127K by the end of December. Downloads peaked in the first week of December with over 5K downloads, while weekly active users saw a slight decline from around 37K to 38K over the quarter.

Illumix Inc.'s Five Nights at Freddy's AR also experienced a revenue boost, particularly in the week leading up to Christmas, hitting nearly $35K. Downloads for the game reached their highest at over 20K in the first week of November, and although there was a drop in weekly active users from 76K to 57K, the game maintained a strong player base.

The classic Five Nights at Freddy's, published by Clickteam USA LLC, saw a consistent revenue stream, with a spike to $11K in the final week of December. Downloads showed an upward trend towards the end of the quarter, capping at over 3K, and weekly active users increased from 8K to over 14K, demonstrating sustained interest in the game.

Dead by Daylight Mobile, from Behaviour Interactive, maintained a steady revenue with a slight uptick to $4.4K by year's end. The game's downloads remained fairly stable, with a slight increase to over 6K in the final weeks of December. Weekly active users hovered around the 15K mark, reflecting a dedicated audience.

Lastly, Clickteam USA LLC's Ultimate Custom Night presented a revenue increase in Q4, reaching over $8K in the last week of December. The game's download numbers saw a boost during the holiday season, surpassing 3K. Weekly active users rose from approximately 5K to nearly 9K, showing the game's growing popularity.

These figures from Sensor Tower offer a snapshot of the horror game landscape on Android in the U.S. during a competitive quarter. For more detailed insights, visit Sensor Tower's comprehensive analytics platform.